The Pure Linen Care Guide

Mama and Tochter

The Pure
Linen Care
Guide

Beautiful linen is meant to be lived in, loved and enjoyed.

  • Act quickly
  • Blot, don't rub
  • Test on a hidden area first
  • Use cool or lukewarm water
  • Avoid chlorine bleach
Common stains
Coffee & Tea
Rinse with cool water, apply gentle detergent, leave 10–15 minutes, then wash.
Red Wine
Blot immediately, cover with salt, rinse and treat with an oxygen-based stain remover.
Oil & Grease
Apply baking soda or cornflour, brush away, apply dishwashing liquid, then wash.
Makeup
Dab with mild detergent and rinse with cool water.
Grass
Apply liquid detergent, leave 15 minutes, then wash.
Blood
Rinse immediately with cold water and soak before washing. Never use hot water.
Food & Sauces
Remove excess food, rinse with cool water and treat before laundering.
Everyday care

Washing & Drying

Wash with similar colours using a gentle detergent and cycle. Air dry where possible and avoid overloading the machine. Natural sunlight can help refresh and brighten white linen.

Ironing

For a crisp finish, iron while slightly damp using a medium-hot setting. For a relaxed look, simply smooth and air dry — both are equally beautiful.

"With thoughtful care, your linen will soften over time — developing the relaxed character and timeless beauty that make natural fibres so loved."

Thank you for welcoming Mama and Tochter into your home.